How should we share an online fundraiser with families?
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Share a clear campaign link with the purpose, closing date and the action supporters should take. Use the main Raised page for a general appeal or a member link when orders or donations should be attributed to a participant. Explain collection details for products and send reminders with useful information.
What should the first message say?
Name the organiser and what the money will pay for. Tell supporters whether to buy a product, donate or sponsor an activity. State the deadline and put the link close to that instruction.
For product campaigns, include the collection date and area so people know whether they can receive the order. For an athon, explain what students will do and how sponsorship works on the live campaign.
Which link should you give each person?
A main campaign link promotes the shared fundraiser. A member's direct link attributes support to that member, so ask participants to use their own link where that matters.
Check shortened links and QR codes before printing them. If student pages are involved, use approved display names and explain how caregivers should share them.
How often should you send reminders?
Plan around meaningful moments: launch, an update and the final order deadline. Avoid sending the same generic request repeatedly. Remind buyers about collection separately from asking for more orders.
- Write one short launch message.
- Check the page and link on a phone.
- Use the school or club's approved channels.
- Share a progress update with the next useful action.
- Send closing and collection reminders with exact dates.